Department of University Marketing

About Licensing

The purpose of Southeastern Oklahoma State University’s licensing program is to ensure that the Southeastern brand identity is properly represented on products and services marketed to both the University community and the public. The licensing program is responsible for determining if a product and/or design are consistent with the goals and image of University. The program also ensures the quality, content, production and distribution of products meets Southeastern standards.

Southeastern has contracted with Learfield Licensing Partners to help manage the licensing program. Learfield acts as an intermediary for Southeastern Oklahoma State University, enabling it to work directly with manufacturers and retailers. This ensures that decisions can be made promptly and that manufacturers can become licensed with the University in a timely manner.

In order to produce products bearing the marks of Southeastern Oklahoma State University, manufacturers and vendors must be a licensee of Southeastern Oklahoma State University. For more information about becoming a Southeastern Oklahoma State University licensee or the services Learfield provides, including a copy of the application, visit Learfield Licensing Partners.

Southeastern Oklahoma State University departments and programs, student organizations and vendors in Durant, Okla. must contact the Department of University Marketing prior to producing any Southeastern Oklahoma State University branded merchandise. All graphic files for the Southeastern Oklahoma State University logos and marks are available upon request from the Department of University Marketing.